Curator GlobalEducation and immigration consultancy, BananiStudy-abroad leads from audiences others ignored
An engaged Gen Z audience
Trust built with an in-depth YouTube guide series
A cross-channel lead pipeline
Overview
Curator Global is an education and immigration consultancy in Banani, Dhaka. Instead of fighting for top applicants, we targeted underserved groups such as students with study gaps, and earned trust with detailed A-Z YouTube guides.
The challenge
Banani is packed with study-abroad agencies bidding for the same applicants, which makes leads expensive.
What we did
- Targeted Gen Z and underserved applicant segments.
- Published in-depth guides to build trust before the sale.
- Built a cross-channel lead pipeline.
The results
- An engaged Gen Z audience
- Trust built with an in-depth YouTube guide series
- A cross-channel lead pipeline
Work led by our founder, Aiat, for Curator Global.
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